Juan Rocha

Developed a reusable, modular design system that streamlined the content publishing workflow and increased operational efficiency. Designed and implemented custom full-stack architectures for diverse business needs, spanning content-heavy blogs to transactional e-commerce sites. Orchestrated a complex migration from monolithic Drupal to a headless React/ContentStack stack, improving site performance and developer experience. Established accessibility standards and governed the implementation of inclusive design patterns for 7-Eleven web pages. Performed rigorous accessibility testing and technical audits to ensure all digital products met federal and regional compliance mandates.

7-Eleven

End-To-End Delivery: Managed the front-end lifecycle for high-profile clients like Fidelity Investments, from initial wireframing to RESTful API integration using Angular. Mobile Innovation: Developed mobile-responsive applications and reward sites for Capital One using vanilla JavaScript and modern CSS3. Accessibility Standards: Led WCAG 2.0 compliance initiatives for global brands including Wells Fargo, CIBC Mellon, and Toys R Us.

Epsilon

Developed and managed a custom-coded eCommerce storefront, ensuring a seamless UI/UX and mobile-first responsiveness. Iterated on platform functionality by building new eCommerce features while ensuring backward compatibility and feature parity for existing systems. Produced comprehensive brand assets, including product packaging, labels, and digital marketing collateral, to maintain a cohesive brand identity.

Crown Digital Media

Partnered with cross-functional teams—including .NET engineers, UI/UX designers, and QA—to translate complex business requirements into high-performance web functionality. Transformed high-fidelity mockups into pixel-perfect, cross-browser compatible templates using XHTML, JavaScript, and CSS. Facilitated seamless integration between front-end templates and .NET back-end logic to ensure robust site performance and data integrity. Standardized front-end code quality by implementing semantic XHTML and modular CSS, ensuring accessibility and SEO best practices.

MarketNet

Spearheaded the design-to-development pipeline, creating optimized graphics and layouts for diverse digital and print media. Mastered front-end debugging and optimization, utilizing browser developer tools to ensure 100% compliance with W3C standards. Optimized email marketing performance by developing custom templates designed for maximum compatibility and user engagement across disparate email environments.

HRsmart

Architected and deployed custom full-featured web applications utilizing PHP and MySQL to solve specific business requirements and improve user engagement. Consulted directly with clients to define project roadmaps, aligning design aesthetics and technical scope with budgetary and timeline constraints. Conceptualized and launched comprehensive brand identities, ensuring visual and messaging consistency across web platforms, email marketing, and public-facing media

Self Employed