Host & Creator
The Deqode Podcast
Independently launched a tech career podcast for freshers, reaching 1,000+ downloads across 5+ countries with zero paid promotion.
Social Media MarketingSEOBranding
Aditya Shukla
B2B Marketing Leader | Demand Generation | SaaS & IT | Team Management
Indore, India
#OpenToWorkAbout
Results-driven B2B Marketing Leader with 5 years of experience in IT and SaaS environments. Proven track record of building high-converting lead generation engines, scaling brand presence across digital channels, and leading cross-functional marketing teams. Secured 15+ high-value clients, improved MQL-to-SQL conversion by 45%, and boosted campaign ROI by 60%. Co-founded a consumer platform that scaled to 1,000+ monthly users. Seeking a senior marketing role where I can drive measurable growth and revenue impact.
What I'm looking for
Performance marketing, Marketing Automation, GTM, Digital
Experience
Co-Founder
TurfBooking.in
Co-founded an online turf booking platform; led go-to-market strategy, customer acquisition, and revenue optimisation — scaling to 1,000+ monthly active users.
Go-to-Market StrategyClient AcquisitionDemand Generation
Marketing Executive
Deqode
Led and mentored a team of 12 marketing and data professionals, overseeing strategy, execution, and performance across all channels. ▸ Spearheaded client acquisition efforts, securing 15+ high-value clients and directly contributing to ARR growth through targeted outreach and pipeline building. ▸ Built a high-converting B2B lead generation engine leveraging intent data, predictive analytics, and outbound automation — improving MQL-to-SQL conversion by 45% and shortening sales cycles. ▸ Optimised data-driven marketing campaigns, achieving a 60% improvement in ROI and scaling brand visibility across 6+ platforms including LinkedIn and Instagram ▸ Collaborated with the product and sales teams to align go-to-market strategy, messaging, and demand generation with revenue targets.
SEOSocial Media MarketingEmail MarketingB2B Marketing StrategyDemand GenerationLead Generation
Independent Consultant
Self Employed
Transitioned from engineering to marketing through hands-on freelance projects — building expertise in market research, brand strategy, and customer engagement.
B2B Marketing StrategyLead GenerationTeam Management
Marketing & Sales Intern
Maruti Suzuki
Supported sales optimisation, inventory coordination, and customer engagement by analysing dealership data and market trends.
Performance MarketingData AnalysisCRM Management
Education
Medicaps University, Indore
Bachelor of Engineering – Automobile Engineering · Automobile Engineering
Skills
Lead EnrichmentMeta Ads ManagerGoogle AdsNotionZapierMailchimpSEMrushGoogle AnalyticsLinkedIn Sales NavigatorApollo.ioHubSpotPerformance MarketingBrandingSocial Media MarketingSEOEmail MarketingCopywritingDemand GenerationB2B Marketing Strategy
