About
Performance-driven Conversion Copywriter and Growth Marketer with a track record of turning cold traffic into loyal customers. I specialize in building end-to-end direct-response campaigns—from high-converting landing page copy and automated email sequences to UGC video scripts and paid social ad hooks. By combining sharp consumer psychology with continuous A/B testing, I write copy designed to lower CAC and maximize LTV. Experienced in working asynchronously across global remote teams to drive measurable ROI.
What I'm looking for
Growth Marketer, Conversion Copywriter, Performance Marketer
Experience
Digital Media & Growth Marketer (Contract)
Travelbay
Jul 2026 – Present
• Multi-Brand Growth Strategy: Lead digital media, campaign planning, and audience growth across Yoma’s portfolio brands, including Karis Company and Travelbay.
• Direct-Response & Conversion Copywriting: Craft high-converting social scripts, carousel copy, and lead generation campaigns designed to convert organic reach into lead magnet downloads and inbound prospects.
• Target Audience Engagement: Execute targeted engagement and community management strategies tailored to US and international audiences across brand and creator profiles.
• Performance & Funnel Analytics: Monitor content metrics, video hooks, and campaign analytics to refine marketing strategies and continuously optimize funnel performance.
Digital MarketingCopywritingGrowth MarketingLead GenerationContent Strategy
Grant Writer (Remote Volunteer)
Yieldup Development Initiative
Jan 2024 – Present
• Stakeholder Relations: Maintain relations with prospective funders and submit detailed grant proposals to government and private agencies.
• Impact Reporting: Write annual and semi-annual reports recognized for informing funders of the tangible benefits their funding brought to programs.
• Achievement: Awarded a Certificate of Appreciation (2024) for outstanding dedication and valuable contributions to community development missions.
Grant WritingImpact ReportingStakeholder Relations
Freelance Direct Response Copywriter
Self-Employed
May 2022 – Present
• Revenue Generation: Utilize "Pen on Paper" ideology to meet the specific needs of prospects by capturing newsletters and advertisements.
• Brand Stabilization: Execute awareness and rebranding strategies to help enterprises maintain growth and stability in the global market.
Newsletter ProductionBranding
Business Development Executive (Remote)
Victus Global
Apr 2025 – Apr 2026
• Sales Pipeline: Identify and qualify high-potential leads for Market Making and OTC services, acting as the primary point of contact for prospect engagement.
• Strategic Growth: Provide tailored OTC investment solutions for web3 projects, enhancing brand market presence through data-driven strategies.
• Conversion: Successfully bridge the gap between initial lead identification and the expert closing team to ensure consistent revenue growth.
Lead GenerationMarket MakingWeb3
Social Media Marketer (On Site)
Far Global Projects
Apr 2022 – Aug 2022
• Strategy & Branding: Built comprehensive content strategies for digital media in strict alignment with branding and messaging standards.
• Engagement & Reach: Managed viral campaigns and social media engagement to successfully meet and exceed marketing objectives.
• Optimization: Prepared and implemented analytics tools to track visitor behavior and optimize campaign performance for maximum reach.
Content StrategySocial Media EngagementAnalytics Tracking
Education
Abia State University, Uturu, Abia State, Nigeria
B.Sc. · Estate Management
Certifications
TechCrush 15-Week Bootcamp Scholarship in Ethical Hacking
American Council Of Training and Development (ACTD)
Jun 2026 – No expiry
Skills
Verbal CommunicationMultitaskingProfessional ReportingConflict ResolutionCampaign ManagementGoogle AnalyticsSocial Media EngagementMarket ResearchLead GenerationObjection HandlingSales ClosingNewsletter ProductionContent Strategy
Languages
English (Full professional proficiency)
