About
I am an art director with over 20 years of experience, currently leading creative direction at Barbara Snail Creative since 2012. My work spans restaurant and hospitality brands, focusing on print, digital, and web platforms to deliver cohesive visual identities.
My expertise includes Adobe InDesign, Photoshop, and Illustrator, which I use to design menus, billboards, websites, and digital marketing assets. I collaborate closely with developers and marketing teams to ensure UX and branding consistency, while managing multiple projects under tight deadlines and budgets.
What I'm looking for
Remote-first; open to part-time, full-time, or contract roles. Primarily US time zones (PST preferred) with flexible overlap for core meetings.
Available to provide portfolio and references on request.
Experience
ART DIRECTOR
BARBARA SNAIL CREATIVE
Jan 2012 – Present
Provide art direction and design leadership for restaurant and hospitality clients across print, digital, and web platforms.
• Lead creative direction for restaurant and hospitality brands, ensuring consistency across menus, signage, advertising, websites, and digital campaigns.
• Design high-impact print advertising, including menus, billboards, direct mail, in-store promotions, trade ads, and large-format graphics.
• Develop digital marketing assets for social media, email campaigns, paid ads, and online promotions.
• Collaborate with stakeholders to define brand positioning, visual identity, and customer experience touchpoints.
• Design and oversee websites for large companies, working closely with developers and marketing teams to ensure UX, branding, and scalability.
• Manage multiple projects simultaneously while meeting tight deadlines and budget requirements.
• Prepare production-ready files and work directly with printers and vendors to ensure quality and accuracy.
Adobe InDesignPhotoshopIllustrator
ART DIRECTOR / LEAD GRAPHIC DESIGNER
PINNACLE ADVERTISING
Jan 2010 – Dec 2012
• Created advertising and branding materials for hospitality, food service, and lifestyle clients
• Designed brochures, posters, menus, business collateral, and promotional campaigns
• Collaborated with account teams and clients to refine concepts and deliver polished final designs
• Supported digital graphics for web and early social media marketing initiatives
AdvertisingBrandingDigital graphics
GRAPHIC ARTIST
SHARP IMAGE PRINTING
Jan 2008 – Dec 2010
• Designed and prepared print-ready files for restaurant and hospitality marketing materials
• Specialized in menus, flyers, posters, catalogs, banners, and large-format signage
• Ensured color accuracy, consistency, and quality control throughout the print process
Print-ready filesMenusLarge-format signage
GRAPHIC ARTIST
RE/MAX DREAM HOMES
Jan 2004 – Dec 2008
• Led all design and print advertising initiatives for real estate agents and offices
• Designed magazine ads, newspaper ads, signage, postcards, and branding materials
• Managed print vendors and production timelines, ensuring brand consistency and cost efficiency
Print advertisingSignageBranding materials
Education
Southern New Hampshire University
B.S. · Marketing
2021 – 2024
PLATT COLLEGE
A.A. · Graphic Design
1994 – 1999
Certifications
CERTIFICATE, DIGITAL MARKETING
GENERAL ASSEMBLY
2021 – No expiry
CERTIFICATE, WEB DESIGN & DEVELOPMENT
CORNELL UNIVERSITY
2020 – No expiry
Skills
Image EditingPresentation DesignLogo & Brand IdentityMenu DesignWeb DesignPrint DesignEcommerceAffiliate MarketingSocial Media ContentEmail MarketingGoogle Display AdsGoogle AnalyticsIllustratorPhotoshopAdobe InDesign
Languages
English (Full professional proficiency)
