Social Media│Marketing & Communications
#OpenToWorkCommunication Arts graduate with experience in social media marketing, content creation, public relations, administrative support, and entrepreneurship. Skilled in developing data-driven marketing strategies, producing engaging digital content, managing multi-platform social media accounts, and coordinating projects from planning to execution. Recognized for being resourceful, proactive, and adaptable, with a strong ability to identify opportunities, improve processes, and deliver meaningful results across marketing and communications initiatives.
Valentine's Day Pop-up Shop
● Planned and launched a seasonal handmade flower bouquet business. ● Sold approximately 100 units, generating ₱30,000 in profit. ● Managed product sourcing, marketing, and customer service.
Cinch IT
STG Infotech
Klaren Creatives
Volga Oil Philippines
● Produced digital marketing assets, including graphics, Facebook covers, and short-form videos aligned with brand guidelines. ● Designed promotional posters and print materials for marketing campaigns and live events. ● Maintained consistent branding across digital and offline marketing materials.
Clothing Reseller
● Built a loyal customer base through social media selling and customer engagement. ● Generated recurring monthly income of ₱5,000–₱8,000. ● Managed inventory, customer communication, and order fulfillment.
Let Me In Short Film
The B Word
W.O.L.F Wellness
The Next-Gen Puzzle: Unlocking Communication Styles That Power Gen Z Leaders (A Webinar Event)
Optimal Wellness Group
● Produced platform-specific videos, graphics, and marketing copy for TikTok, Facebook, Instagram, and LinkedIn. ● Scheduled and automated social media content using GoHighLevel to improve workflow efficiency and audience reach. ● Increased social media engagement by 50% through content calendar optimization and strategic scheduling. ● Monitored analytics and refined content strategies based on performance insights.
HABI Theatre Fest
Pro Bono Publico: A Public Relations Campaign
Award: Most Innovative Communication Planner
Ellana Cosmetics
● Managed the brand's TikTok account by creating content that increased brand awareness and audience engagement. ● Conducted market, competitor, SEO, and trend research to support content planning and optimization. ● Produced engaging short-form video concepts aligned with the brand's marketing objectives. ● Monitored KPIs and analyzed performance data to recommend content improvements.
UPLB Freshie Fair
Dagab Theatre Fest
Fur Better and Fur Paws: Your Pet Deserves Better (Seminar)
Popmenu
UPLB Department of Humanities 50th Alumni Homecoming
SexEd: A Public Awareness Campaign Plan
Storytellers, Future Shapers: Bridging the Gap between Academe and Industries Through Speech Communication (A Webinar Event)
Bokki’s Cafe
Printing Business Owner
● Operated a small digital printing business for one year. ● Managed marketing, production, and customer transactions. ● Delivered customized printing services while overseeing day-to-day operations.
Self Employed
● Conducted one-on-one tutoring sessions in Science, Mathematics, English, and Social Studies. ● Assisted students with homework and academic improvement. ● Adapted teaching approaches to meet individual learning needs.
Bachelor of Arts · Communication Arts, Major in Speech Communication
UPLB
Department of Humanities, UPLB
University of the Philippines Open University
