About
Results-driven Social Media Manager & Digital Marketing Specialist with proven expertise in building high-engagement content, growing online communities, and driving measurable business results. Certified by HubSpot Academy in Digital Marketing and Social Media Strategy, with strong skills in content creation, analytics, and performance optimization across global platforms.
Passionate about leveraging storytelling, viral strategies, and data insights to scale brands and deliver impactful digital campaigns.
Increased social media engagement by 200%+ on client accounts Successfully launched viral TikTok content strategies Helped brands grow followers organically and through ads Built strong brand presence for multiple businesses KEY ACHIEVEMENTS TOOLS & PLATFORMS Meta Business Suite (Facebook & Instagram) TikTok Creator Tools & Analytics Google Analytics Canva / Adobe Creative Tools SEO Tools (basic optimization) ADDITIONAL STRENGTHSStrong communication & storytelling ability Creative mindset with strategic thinking Deep understanding of viral content trends Faith-based and purpose-driven content expertise
What I'm looking for
I'm looking for a remote Social Media Manager role where I can help brands grow through content strategy, community management, social media marketing, and data-driven campaigns. I'm open to full-time, part-time, contract, and freelance opportunities.
Experience
Social Media Manager & Digital Marketing Consultant
Freelance / Multiple Companies
Jan 2021 – Present
Managed and grew multiple social media accounts across TikTok, Facebook, and Instagram Created viral content strategies increasing engagement and reach Developed content calendars aligned with brand goals Ran paid ad campaigns to boost conversions and visibility Analyzed performance metrics (CTR, engagement rate, watch time) Built strong online communities and improved audience retention
TikTokMeta AdsGoogle Analytics
Education
Adama Science and Technology University
Bachelor’s Degree · Mechanical Engineering (Thermal & Aerospace)
2020
Certifications
Digital Marketing Certification
Awaqi
Social Media Marketing Certified
HubSpot Academy
Digital Marketing Certified
HubSpot Academy
Skills
Project ManagementEmail MarketingSEOCopywritingBrand ManagementMeta Ads ManagerSocial Media AnalyticsCanva and CapCutYouTube Channel ManagemenX (Twitter) MarketingLinkedIn MarketingTikTok MarketingInstagram MarketingFacebook MarketingCommunity ManagementSocial Media MarketingDigital MarketingContent CreationContent StrategySocial Media Management
Languages
English (Professional working proficiency)Amharic (Native or bilingual proficiency)
