Ralph Tumaneng

Ralph Tumaneng

ENTERPRISE SEO MANAGER | TECHNICAL SEO | AI SEARCH (AEO/GEO) | ORGANIC GROWTH & WEB STRATEGY

Manila, Philippines

About

I am an Enterprise SEO and Organic Growth leader with over 10 years of experience developing search strategies that drive measurable business growth across Fortune 500 companies, SaaS platforms, PropTech organisations, and digital agencies. Most recently, I have been working as a Technical SEO Manager at HomeLight since December 2022, building scalable SEO frameworks and AI-powered workflows. My work spans Technical SEO, Enterprise SEO, AI Search Optimisation (AEO & GEO), Programmatic SEO, Core Web Vitals, and large-scale website migrations. I use tools like Google Search Console, Ahrefs, SEMRush, and Tableau, and technologies including React, Next.js, and structured data to improve crawlability, rendering performance, and organic growth. I have built AI-powered SEO automation systems that save over 30 hours monthly and developed programmatic SEO frameworks that increased indexed pages tenfold.

Experience

HomeLight

Technical SEO Manager

HomeLight

Dec 2022 – Present
Technical SEOSEO AutomationAI Search Optimization
Amplify

SEO Manager

Amplify

Apr 2022 – May 2023

Increased enterprise organic traffic by 15% YoY for three consecutive years through technical SEO, structured data implementation and Core Web Vitals optimisation. Built AI-powered SEO automation for metadata generation, log file analysis and internal linking, reducing manual effort by over 30 hours each month. Partner with Engineering teams to implement SEO best practices across React and Next.js environments, improving crawlability and rendering performance. Lead initiatives focused on crawl efficiency, indexation health, CTR improvement and organic conversion growth. Developed SEO governance frameworks ensuring technical quality across new product launches. Built scalable AI workflows using LLMs to accelerate content production and SEO operations. Established AI Search strategies for Google AI Overviews, ChatGPT, Gemini and Perplexity. Implemented AEO strategies through structured data, FAQ architecture and semantic entity optimisation. Introduced GEO frameworks to improve discoverability within AI-powered search experiences. Deliver executive dashboards reporting organic performance, technical health and AI search visibility. Delivered 80% organic growth within 12 months. Built scalable programmatic SEO frameworks resulting in a 10× increase in indexed landing pages. Developed enterprise keyword clustering strategies supporting topical authority across competitive markets. Collaborated with Product and Engineering teams to improve crawlability, rendering and Core Web Vitals. Implemented SEO QA processes within Agile development cycles to minimise technical regressions. Developed AI-ready content frameworks incorporating structured data, internal linking and entity optimisation. Produced executive SEO reporting and strategic recommendations.

ReactNext.jsStructured Data
ENLO Digital

SEO Account Manager

ENLO Digital

Mar 2021 – Dec 2022

Led technical SEO audits covering crawlability, rendering, site architecture and indexation. Managed on-page, off-page and technical SEO campaigns. Worked directly with developers to resolve technical SEO issues. Produced strategic client reports and prioritised recommendations based on business impact. Coordinated delivery across multidisciplinary teams. Spearheaded international SEO strategy, improving visibility across 10+ regions and optimizing multilingual, multi-domain setups. Led major site migration (subdomain → subdirectory, CMS replatforming) with minimal traffic loss and subsequent growth of 35% YoY organic sessions. Pioneered Google AMP rollout across corporate blogs, reducing load time and boosting mobile visibility. Built custom SEO dashboards for executives using GA, Looker Studio, and Tableau. Coached and managed SEO specialists, elevating team efficiency and career growth. Designed in-house SEO automation tools (keyword rank trackers, content performance scrapers) that improved workflow speed and data accuracy. Performed routine site audits, on-page and off-page optimization and technical reporting. Performed keyword research and competitive analysis to identify growth opportunities. Conducted keyword research and competitive analysis to optimize website content, blog posts, and landing pages for SEO. Continuously monitor and optimize SEO performance to increase visibility and drive engagement and discuss them with the manager. Maintained SEO hygiene to fix issues from GSC and 3rd-party SEO tools.

Google AMPSEO AutomationSEO Dashboards
Experfy

SEO Manager

Experfy

Nov 2021 – Mar 2022

Developed SEO playbooks aligned with product positioning and customer acquisition. Increased rich result visibility through structured data implementation. Reduced page load times by 35% through Core Web Vitals optimisation. Built keyword research and topic clustering frameworks aligned with search intent. Collaborated closely with Product, Marketing and Engineering teams.

Core Web VitalsStructured DataKeyword Research
RingCentral

SEO Specialist to Technical SEO Manager

RingCentral

Jul 2015 – Nov 2021

Led technical SEO audits covering crawlability, rendering, site architecture and indexation. Managed on-page, off-page and technical SEO campaigns. Worked directly with developers to resolve technical SEO issues. Produced strategic client reports and prioritised recommendations based on business impact. Coordinated delivery across multidisciplinary teams. Spearheaded international SEO strategy, improving visibility across 10+ regions and optimizing multilingual, multi-domain setups. Led major site migration (subdomain → subdirectory, CMS replatforming) with minimal traffic loss and subsequent growth of 35% YoY organic sessions. Pioneered Google AMP rollout across corporate blogs, reducing load time and boosting mobile visibility. Built custom SEO dashboards for executives using GA, Looker Studio, and Tableau. Coached and managed SEO specialists, elevating team efficiency and career growth. Designed in-house SEO automation tools (keyword rank trackers, content performance scrapers) that improved workflow speed and data accuracy. Performed routine site audits, on-page and off-page optimization and technical reporting. Performed keyword research and competitive analysis to identify growth opportunities. Conducted keyword research and competitive analysis to optimize website content, blog posts, and landing pages for SEO. Continuously monitor and optimize SEO performance to increase visibility and drive engagement and discuss them with the manager. Maintained SEO hygiene to fix issues from GSC and 3rd-party SEO tools.

Technical SEOGoogle AMPSEO Dashboards
Profiles Asia Pacific

Full Stack Developer

Profiles Asia Pacific

Jan 2012 – Mar 2015

Developed, maintained, and enhanced scalable full-stack application. Designed, implemented, and optimized features across front-end and back-end systems Optimized application performance for speed, efficiency, and scalability while implementing advanced security measures. Conducted thorough code reviews and enforce best practices and code quality. Analyzed problems or incidents encountered in live operations and recommend and implement solutions. Collaborated with managers and team leads for system planning and development. Researched and applied emerging technologies and frameworks. Supported system administrator for server management, deploy software, security patches, and documentation.

Full-stack DevelopmentCode ReviewsApplication Performance