About
Senior visual designer and AI content creator with 22+ years of experience in graphic design, illustration, animation, and e-learning.
Specialises in translating complex ideas into clear, engaging visual systems using both traditional design skills and cutting-edge generative AI tools (ChatGPT, Google Flow/Veo, Grok AI, Kling). Proven track record of owning projects end-to-end, collaborating with global clients (Dell, BMW, Sprint), and delivering consistently under tight timelines. Experienced in AI output quality evaluation, prompt engineering, and structured annotation frameworks.
Experience
Founder & Creative Director
The Lamb Studios
Jan 2008 – Present
• Founded and led a creative studio delivering branding, illustration, infographics, and AI-assisted visual content for clients across education, publishing, and digital media.
• Integrated generative AI tools (ChatGPT, Nano Banana, Veo, Grok AI, Kling) into end-to-end creative workflows, reducing concept-to-delivery time by 40%.
• Produced AI video and image content: scripting, prompt engineering, scene generation, editing, and post-production using Veo, Kling, and Filmora.
• Designed brand identities, marketing collateral, web assets, and visual presentations for diverse global clients.
• Evaluated and scored AI-generated visual outputs for quality, style consistency, accuracy, and contextual relevance.
• Built long-term client relationships through transparent communication, reliable delivery, and data-driven creative decisions.
ChatGPTVeoFilmora
Design Manager – eLearning
Aptech Learning Services
Jan 2006 – Jan 2007
• Directed visual design for large-scale e-learning programmes using Flash, Photoshop, Lectora, and Captivate.
• Delivered 100+ hours of interactive training content for global clients including Dell, BMW, Sprint, and 360 Training — consistently ahead of schedule and under budget.
• Mentored designers, streamlined production workflows, and supported departmental budgeting and resourcing.
FlashPhotoshopLectora
Graphic Designer – eLearning
GENPACT
Jan 2002 – Jan 2006
• Designed interactive training modules in collaboration with instructional designers and project managers.
• Developed visual and animation assets using Flash, Photoshop, and Captivate.
• Conducted internal design-standards training sessions to raise team capability.
FlashPhotoshopCaptivate
Graphic Designer – eLearning
Magic Software
Jan 2002 – Jan 2002
• Created Flash-based K-12 educational content; designed animations from detailed storyboard scripts.
FlashAnimationStoryboard
Education
CEPT University
Bachelor of Architecture
1997
Certifications
AI Practitioner – Certified Founder & Director
Micro1 AI Interview
2024 – No expiry
Six Sigma Green Belt
General Electric (GE)
2003 – No expiry
Skills
illustrationvideo content creator
Languages
English (Native or bilingual proficiency)
