About the Role

We are looking for a leader of our Growth Product team within the Self-Service business. This person will lead a small Growth team focused on driving Activation and Conversion within our massive PLG motion. Reporting to the VP of Self-Service, this role will directly manage a small team of Growth-focused PMs focused on Activation and take ownership of day-to-day responsibilities on the Conversion optimization front. Over time, the purview of this person will expand as we bring on additional Growth Engineers and supporting resources.

Success in this role will require a combination of being a strong manager for their direct reports - providing coaching, domain knowledge and product instincts - as well as a strong executor who can work with cross-functional teams to influence our product roadmap.

What you'll be working on

Growth Ownership: Wake up 5 days a week thinking: how do we help new users find what they're looking for & see value, and how do we convert/monetize the right ones.
Team Management: Manage a small team, consisting of an Onboarding PM and some combination of a Designer or Lifecycle person. You'll ensure they are set up for success to drive improved Activation within our funnel.
Conversion optimization:

Propose and own the short and long-term conversion and monetization roadmap
Top of funnel positioning and experimentation for self-service pricing
Own the experimentation of Trials and product-specific promos that would incentive conversion to paid
Experiment with in-product and email experiences, such as checkout flows, banners, notifications and upsell opportunities to drive conversion to paid. This includes email onboarding campaigns.
Partner and propose new/additional pricing opportunities with our Pricing teams.

What you bring

Demonstrable success as a Growth Product Manager. You've got multiple examples of increasing activation, conversion or retention by leading a cross-functional team.
Domain experience in developer tools. You understand the motivations of this audience, understand what looks like marketing-BS, and have spent countless hours thinking about serving this space.
Highly motivated self-starter that is keen to make an impact and is unafraid of tackling large, complicated problems
Reasonably comfortable with ambiguity. There's plenty of resources to work on these problems, but wrangling them can be tricky.

About Grafana Labs: There are more than 20M users of Grafana, the open source visualization tool, around the globe, monitoring everything from beehives to climate change in the Alps. The instantly recognizable dashboards have been spotted everywhere from a NASA launch and Minecraft HQ to Wimbledon and the Tour de France. Grafana Labs also helps more than 3,000 companies -- including Bloomberg, JPMorgan Chase, and eBay -- manage their observability strategies with the Grafana LGTM Stack, which can be run fully managed with Grafana Cloud or self-managed with the Grafana Enterprise Stack, both featuring scalable metrics (Grafana Mimir), logs (Grafana Loki), and traces (Grafana Tempo).

Benefits: For more information about the perks and benefits of working at Grafana, please check out our careers page.

Equal Opportunity Employer: At Grafana Labs we're building a company where a diverse mix of talented people want to come, stay, and do their best work. We know that our company runs on the hard work and the dedication of our passionate and creative employees. If you're excited about this role but your experience doesn't align perfectly with every qualification in the job description, we encourage you to apply anyways.

We will recruit, train, compensate and promote regardless of race, religion, color, national origin, gender, disability, age, veteran status, and all the other fascinating characteristics that make us different and unique. We believe that equality and diversity builds a strong organization and we're working hard to make sure that's the foundation of our organization as we grow.

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Summary
Company name: Grafana Labs
Remote job title: Manager, Growth Product Team
Job tags: Conversion Optimization, Product Roadmap