About
Results-driven SEO Manager & Team Lead with 8+ years delivering organic growth across insurance (BFSI), SaaS, and digital marketing.
Expert in Technical SEO, AI-Powered SEO including Generative Engine Optimisation (GEO), SGE/AI Overviews, E-E-A-T, Core Web Vitals, Topical Authority, Entity SEO, Schema Markup, and Programmatic SEO.
Track record: 50% traffic growth, 30+ keywords in Google Top 3, 30% conversion uplift, DA 25→40 in 7 months.
Experienced people leader — mentored 20-member SEO teams, managed cross-functional delivery aligned to business ROI.
What I'm looking for
I am looking for remote opportunities as an SEO Manager, Senior SEO Specialist, AI SEO Consultant, or Organic Growth Lead. My expertise includes Technical SEO, Content Strategy, AI Search Optimization (GEO), Enterprise SEO, and Organic Growth. I am particularly interested in working with SaaS, B2B, FinTech, InsurTech, and AI-driven companies where I can help improve search visibility, organic traffic, and conversions through data-driven SEO strategies.
Experience
Senior SEO Specialist
Kshema General Insurance Limited
Feb 2025 – Present
• Spearheading enterprise SEO for BFSI product pages, incorporating GEO & SGE/AI Overviews optimisation for AI-first search visibility.
• Keyword gap analysis & competitor benchmarking (Ahrefs, SEMrush) — contributed to 25% targeted organic traffic growth within 6 months.
• Implemented Schema Markup (FAQ, Product, Breadcrumb) and Core Web Vitals fixes; built Topical Authority & content clustering for motor, health, and property insurance keywords.
• Delivered bi-weekly executive SEO dashboards via Looker Studio; aligned SEO roadmap with business OKRs across marketing, product, and dev teams.
GEOSchema MarkupLooker Studio
Senior SEO Consultant (Independent)
Digi1
Apr 2024 – Nov 2024
• Grew Domain Authority 25 → 40 through strategic backlink acquisition and authority publication outreach; managed 3 concurrent client campaigns.
• Developed content clustering & Topical Authority frameworks; conducted Screaming Frog + Ahrefs technical audits resolving crawlability and page speed issues.
Backlink AcquisitionScreaming FrogAhrefs
Senior Specialist – SEO & WordPress
Careernet
Feb 2022 – Apr 2024
• Achieved 50% organic traffic increase for HR SaaS platform through Technical SEO, on-page optimisation, and content strategy.
• Ranked 30+ competitive keywords in Google Top 3 via E-E-A-T strategy and link acquisition; improved conversions by 30% through CRO and UX optimisation.
• Executed full technical SEO audits (Screaming Frog, GSC, Ahrefs) — resolved Core Web Vitals, indexing, and mobile SEO issues.
• Collaborated with marketing to improve email campaign CTR by 10% through keyword-informed landing pages.
Technical SEOE-E-A-TScreaming Frog
WordPress Developer & Search Engine Optimization Expert
EPOS GURU Pvt Ltd
Apr 2021 – Dec 2021
• SEO-optimised 7 WordPress websites — 40% organic traffic growth and 10% conversion boost; improved Core Web Vitals (LCP, CLS, FID) across all projects.
WordPressCore Web VitalsSEO
SEO Specialist & WordPress Developer
Digi1.co
Jan 2019 – Apr 2021
• Created and optimised 50+ websites; increased DA/DR from 30–50 via targeted link-building. Received 'Best Employee' & 'Best Performance' awards.
• Trained & mentored 20 SEO team members — improved campaign execution quality and reporting standards.
WordPressLink BuildingSEO
SEO Executive
Rely IT Services Pvt Ltd
Aug 2017 – Dec 2018
• Keyword research, competitor analysis, and on-page SEO across multiple client industries; delivered monthly SEO reports and optimisation recommendations.
Keyword ResearchCompetitor AnalysisOn-Page SEO
Associate Analyst
Global Logic
Oct 2016 – Jul 2017
• Data-driven reporting for Honeycomb project; cross-functional collaboration to improve workflow efficiency.
Data ReportingWorkflow Efficiency
Education
Kallam Haranadhareddy Institute of Technology, JNTUK
B.Tech · Electronics & Communication Engineering
2012 – 2016
Certifications
Advanced SEO: Search Factors
LinkedIn Learning
Jun 2026 – No expiry
Rapid Idea Generation Using AI
LinkedIn Learning
Jan 2026 – No expiry
Using AI as Your SEO Assistant
LinkedIn Learning
Feb 2024 – No expiry
GA4 Essential Training
LinkedIn Learning
Dec 2023 – No expiry
SEO Strategy: Link Building
LinkedIn Learning
Apr 2023 – No expiry
AMCAT Data Processing Specialist
AMCAT
Apr 2016 – No expiry
Skills
LinkbuildingWordpressTopical AuthorityCore Web VitalsGoogle Search ConsoleCompetitor AnalysisKeyword ResearchContent StrategySEO AuditsOrganic GrowthSEO StrategyGEOAI Search OptimizationTechnical SEOScreaming FrogSEMrushAhrefsGA4E-E-A-TProgrammatic SEO
Languages
English (Full professional proficiency)Telugu (Native or bilingual proficiency)
