About
Over the past six years, I’ve built and scaled an operations service from first principles — developing the offering, hiring and structuring teams, and delivering complex, multi-stream client work. This has included six-figure annual engagements, long-term enterprise client relationships, and ongoing transformation programmes spanning dozens of teams.
I specialise in improvements that have tangible impact: centralising work that previously lived across email, Slack, and spreadsheets; migrating organisations into shared platforms; and introducing automation, low-/no-code tooling, and pragmatic integration where it genuinely improves outcomes. My approach is practical and people-centred — systems only work if teams can actually use them.
What I'm looking for
Looking for a new challenge- to learn, to grow, to tackle something as part of a great team.
Experience
Head of Creative Operations
Sep 2020 – Present
Responsible for building teams and services for enterprise US media clients, including driving programme-scale initiatives across dozens of client teams while introducing automation, low/no-code workflows, and AI-enabled systems that improve delivery and decision-making.
My role is accountable for six-figure annual client engagements and long-term enterprise relationships, with 100% client retention since the service launched.
I’ve built the team from first principles by defining roles, hiring across the UK and Americas, and monitoring performance.
Alongside delivery, I work directly with senior clients on the future of operational design, automation, and pragmatic AI integration within creative and media environments.
Storm Ideas Ltd
Barista/Café Assistant
Oct 2019 – Present
Provide high level of customer service at University of Edinburgh cafés campus-wide Serve coffee and hot food to customers Ensure all hygiene requirements were upheld
Customer ServiceFood ServiceHygiene Compliance
University of Edinburgh Dining
Catering Assistant
Jun 2019 – Aug 2019
Provide table and bar service at hotel wide events Coordinate breakfast, lunch, and dinner service at hotel restaurant Prioritise customer service and guest experience
Event ServiceCustomer ServiceHospitality
Oddfellows on the Park
Development Assistant
Jul 2018 – May 2019
Project 55 Fellowship Program – 1 Year Term in Nonprofit Organizations Used Salesforce to coordinate clients, events, and marketing campaigns Created and maintained Google Adwords campaigns Optimized company website for SEO with clear, informative copy for diverse audiences Managed email marketing campaigns from design and copy to listserv management Designed graphics and materials for the company website and annual reports using Adobe Photoshop
Salesforce CRMGoogle AdwordsAdobe Photoshop
Housing Development Fund, Inc.
Student Manager
Sep 2014 – Jun 2018
Manage teams of student workers, including training, overseeing attendance, and allocation of bonuses
Team ManagementTrainingScheduling
Princeton University Dining Services
Managing Editor
Sep 2014 – Jun 2018
Founding board member of Princeton’s first speculative fiction publication Edit content submissions for clarity and quality Create layout for print issues using Adobe InDesign program Created and maintained Figments WordPress website
Adobe InDesignWordPress CMSEditorial
Princeton Figments Magazine
Marketing & Editorial Intern
May 2017 – Aug 2017
Worked primarily in B2C, some experience with B2B Published articles on body language, stress reduction techniques, and careers advice Created a Quora profile that generated 109k answer views in 10 weeks and continues to grow organically Wrote email copy for 1.6 million users and A-B tested on-site user engagement strategies Optimized WordPress content using SEO techniques and research
CopywritingWordPress CMS
The Muse
Education
University of Edinburgh
MSc · English Literature
2019 – 2020
Princeton University
BA · English Literature
2014 – 2018
Loreto Grammar School
2007 – 2014
Skills
Operations ManagementWorkflowsProcess DesignAirtable
Languages
English (Native or bilingual proficiency)
